When should a startup make its first marketing hire?

Usually once the founders have found a repeatable way to win customers and sales needs more pipeline than referrals and outbound can give. Hiring before that point often means paying a marketer to search for a message the founders haven't settled yet.

What is the difference between a Head of Marketing and a Head of Growth?

A Head of Marketing usually owns positioning, brand, content and demand generation. A Head of Growth works across acquisition, activation and retention, often with a heavier focus on data and experiments. We help you define which one you need on the discovery call.

How long does a marketing search take?

We typically deliver a shortlist within 10 to 15 working days and aim to have your marketer hired within 30 days. Notice periods can add time after the offer is signed.

What does it cost to hire a marketer through The Recruiter?

It depends on the model you choose: contingent search, embedded recruitment or Recruitment as a Service. If you are building out a marketing team, embedded recruitment or Recruitment as a Service usually works out better than single searches. We recommend the right fit on the discovery call.

Do you recruit marketers outside Ireland?

Yes. We place marketing hires across the UK, EMEA and North America, including multilingual marketers covering European markets.

Is The Recruiter a licensed employment agency?

Yes. TechR Ltd trading as The Recruiter holds Employment Agency Licence EA 4551.

— SPECIALIST ROLE SEARCH

Marketing Recruitment,
in Ireland.

Your marketing team fills the pipeline your sales team closes. We find and place Heads of Marketing, Demand Gen and Growth marketers for VC-backed SaaS companies across Ireland and EMEA.

Book a call

How we work

PHONOVATION

◆

ACTIONPOINT

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CONDUKTOR

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FAMLY

◆

HUMAANS

◆

INSTRUCTURE

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ITQUOTES

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JUST EAT TAKEAWAY

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NOLOCO

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RADIUS TECHNOLOGIES

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SCURRI

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STORA

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PHONOVATION ◆ ACTIONPOINT ◆ CONDUKTOR ◆ FAMLY ◆ HUMAANS ◆ INSTRUCTURE ◆ ITQUOTES ◆ JUST EAT TAKEAWAY ◆ NOLOCO ◆ RADIUS TECHNOLOGIES ◆ SCURRI ◆ STORA ◆

— WHAT CLIENTS ASK US

Before you
brief us.

Three questions founders and revenue leaders ask us before every marketing search.

Should our first marketing hire be a Head of Marketing or a Demand Gen Manager?

It depends on what is missing. If you need pipeline now and the founders still set the story, a hands-on Demand Gen Manager fits. If positioning, brand and channels all need building, you need a Head of Marketing who can plan and do the work.

Where do you find good SaaS marketers?

Mostly in marketing teams at SaaS companies selling to a similar buyer at a similar stage, plus agency-side marketers who have run B2B pipeline programmes. We approach them directly, so you meet people who aren't applying elsewhere.

What if the hire doesn't work out?

Every placement is covered, with terms set by the model you choose: 12 months on Recruitment as a Service, active throughout an Embedded engagement, and 3 months on retained and contingent search. We'll set out which fits on the discovery call.

— THE PROFILE

What makes
a great marketing hire.

The marketers who succeed in VC-backed SaaS share a few consistent traits:

01.

Measured on pipeline.

They talk about qualified pipeline and revenue influenced, not just leads and impressions. Strong candidates can show what their programmes added to the sales number.

02.

Proven at a comparable stage.

Building marketing from nothing at Series A is a different job to running a team inside a structured function at Series C. We match the hire to where you are now.

03.

Works closely with sales.

The best SaaS marketers agree definitions, handoffs and targets with the sales team and fix problems early. We test this in assessment.

04.

Hands-on with the tools.

At early stage there is no ops team. The marketers who thrive set up their own CRM reporting, automation and attribution, and keep the data clean so results are clear.

— THE MARKET RIGHT NOW

Marketing talent
in Ireland and EMEA.

Dublin has a deep pool of B2B marketers, many trained in EMEA teams at large tech companies. The challenge is finding people who can deliver without a big budget, an agency roster and a team of specialists behind them.

10–15

Working days to shortlist

30

Days, target time to hire

— COMPENSATION RANGE

Head of Marketing and VP Marketing packages in Irish SaaS companies typically range from €90,000 to €150,000 OTE, usually base-heavy with a bonus. Demand Generation Managers earn €60,000 to €90,000 OTE, and Head of Growth roles €75,000 to €120,000. Bonus is increasingly tied to pipeline contribution rather than activity.

Recently placed: Field Marketing Managers for Instructure and Conduktor, a Content Marketing Manager for Instructure, and Noloco's Head of Growth. See all placed roles, read how we found Noloco's Head of Growth through retained search, or how we built Conduktor's first GTM team.

— HOW WE RUN A MARKETING SEARCH

From brief to
signed offer.

A structured process built around speed and quality. Not a CV pile, but a considered shortlist of people who will build your pipeline.

01.

Discovery briefing

We get into your buyer, your channels, your budget, how marketing and sales work together and what success looks like at 3, 6 and 12 months.

02.

Market mapping

We map SaaS marketing talent across Ireland and EMEA, including language skills for regional campaigns and strong performers who aren't actively looking.

03.

Outreach and assessment

Every candidate is approached directly and assessed on pipeline results, channel experience and genuine interest in your opportunity.

04.

Shortlist delivery

3 to 5 interview-ready candidates, each with a written brief explaining why they fit your situation.

05.

Offer management

We handle scheduling, interview prep, debriefs, compensation benchmarking and counteroffers through to a signed offer.

— RELATED ROLES

Also placing
these roles.

We recruit across the full GTM function for SaaS companies across Ireland and EMEA.

VP Sales Recruitment

Sales leaders who build teams, process and pipeline from Series A to C.

SDR Recruitment

First-line pipeline talent for SaaS companies from Seed to Series B.

Account Executive Recruitment

SaaS closers who turn pipeline into revenue, from founding AEs to enterprise.

— FREQUENTLY ASKED QUESTIONS

Marketing hiring
questions answered.

Everything you need to know before starting a marketing search.

Usually once the founders have found a repeatable way to win customers and sales needs more pipeline than referrals and outbound can give. Hiring before that point often means paying a marketer to search for a message the founders haven't settled yet.
A Head of Marketing usually owns positioning, brand, content and demand generation. A Head of Growth works across acquisition, activation and retention, often with a heavier focus on data and experiments. We help you define which one you need on the discovery call.
We typically deliver a shortlist within 10 to 15 working days and aim to have your marketer hired within 30 days. Notice periods can add time after the offer is signed.
It depends on the model you choose: contingent search, embedded recruitment or Recruitment as a Service. If you are building out a marketing team, embedded recruitment or Recruitment as a Service usually works out better than single searches. We recommend the right fit on the discovery call.
Yes. We place marketing hires across the UK, EMEA and North America, including multilingual marketers covering European markets.
Yes. TechR Ltd trading as The Recruiter holds Employment Agency Licence EA 4551.

— START YOUR SEARCH

Ready to hire your
next marketer?

Book a 30-minute discovery call. We'll tell you what the market looks like for your stage, what a realistic brief looks like, and whether we're the right fit to run the search.

Book a discovery call